Why aren’t Hashtags Working on Instagram? Hashtag (#) is the most common name these days, thanks to social media.
Initially, the hashtag was used by twitter then after due to Instagram hashtags gain popularity.
Here in this article, I have comprehensively covered about hashtags.
What are hashtags?
How it can help you?
Why it’s so important?
Why it’s not working?
Let’s discuss one by one.
Well, hashtags are the most important part of Instagram.
If you want to achieve new heights on Instagram, want to get more engagement then you have to use the relevant hashtags that ultimately help you to get more followers and more engagement to your post.
Suppose you have an account and you post consistently on your Instagram account then you have to use these hashtags, which will help you to stand out from the crowd.
If your account is new and you want to grow your followers then these hashtags will ultimately help you to cater to new Instagram followers on your account.
Sometimes it happens that you’ll not be able to get more followers.
It can have multiple reasons. In this article, we will try to cover all of these reasons, why it’s not working? what’s the problem and how we can overcome this problem?
What actually hashtag is?
Hashtags are the common platform where users share their content on social media to get more engagement and to attract other users who may or may not have your followers.
Now let’s understand it by taking an example, suppose you want to post something related to “Apple” and you want that more people will engage in your post.
It can only possible if you put relevant hashtags related to apple that can attract other non-followers of your Instagram account.
You can also try these Captions will help you to increase your engagement.
Now people start engaging your post your profile and if they like your profile then maybe they follow you. So it’s all about hashtags.
How these hashtags help us?
Hashtags help you to cater to new people who may or may not have your followers, friends, etc.
With the help of hashtags, you can increase your reach and can get better engagement on your post. Here are the detail infographics by BloggingWizard.
Hashtags are the backbone of acquiring new people on your post and ultimately help you to grow your account.
Sometimes it may happen that hashtags not work. It may have many reasons, in this article, we will try to cover all of the relevant reasons.
1. Your hashtags not working maybe your account is suspended or shadowban.
2. You are using the ban hashtags.
3. Putting irrelevant hashtags.
4. You’re using the same hashtags again and again.
5. You are using the broad hashtags.
6. Maybe you are using hashtags that are too competitive.
7. You’re using the bots and websites.
8. Maybe it’s your end.
9. There is any technical error.
Yes, this is the case, if you are using the irrelevant post that may be flagged by other people or maybe by Instagram just because you may be violating the Instagram Community Guidelines you most probably ban by Instagram.
If this is the case, your account will limit to private, which means only you and your followers will be able to see your post, not any other people can see your post.
So now the question arises, how you’ll check is your account ban or suspended or flagged by Instagram or not?
Well, there is the only way to check, post any content it may photo or video, put any irrelevant hashtag, that not contain any post now search for the same hashtag, if your post will appear then you are not banned and if this is not the case then you most probably ban by Instagram.
Here are the detailed infographics by Radiant Elephant.
Now what you have to do, you need to wait sometime and try to remove hashtags that seem to be irrelevant.
Check your content, is there any content that violates the Instagram community guidelines, if this is the case remove these content.
After these, if your account still not appear then you need to make a new account.
If you’re using the hashtag that bans by Instagram then you are wasting your time.
You need to put effort to check whether the hashtag that I’m putting ban or not.
If this is the case then you need to remove the hashtag that already bans by Instagram.
There is a List of Hashtags that already banned.
If you’re using the irrelevant hashtags then it will not work for you.
Let’s take an example, suppose you sell dog food and you do not put any hashtag related to that and you are putting something other than dog food then you are wasting your time.
Sometimes it happens that people try to choose those hashtags that popular worldwide but it will not going to work for you.
You need to choose the relevant and target niche hashtags so that your post can reach the right audience and you will get the right audience.
Try to choose a narrow reach hashtag.
Again if you’re selling the dog food then instead of putting #dogfood #dog #food you need to put #bestdogfood #dogfoodindelhi will help you to narrow down your reach and then you can reach to the right audience and you will get the right engagement.
It’s most important to reach the right person because the right person will more engage in your post.
Instagram has an algorithm, if you will put the same content over and over again then you’re doing nothing but spamming.
Instagram will likely ban or narrow down your reach because you posting the same hashtags and you’re doing spam.
Instagram wants to be a clean and healthy community.
If you will try to spam then it will not be going to help you out.
Maybe you’ll be banned by using Instagram and won’t be able to use Instagram again and your account will become permanently banned.
Yes, it can entirely possible that your account will become permanently blocked from Instagram.
If you’ll do too much spam. Instagram also has the power to narrow down your reach and you won’t be able to reach the new audience.
Broad hashtags are those hashtags that have million’s of the post.
Avoiding using these hashtags because it may be lost your post.
Let’s explain it by taking an example, suppose you want to post something related to the headphone and you want to reach the maximum audience then you start putting hashtags.
Now the question arises, which hashtags you’ll use, well you will search for the popular hashtags may or may not related to your business just because to get engagement but it will not be going to help you anymore.
Suppose if you put hashtags like #headphone then there are multiple posts.
You can use this hashtag but if you will use it, you may be lost your visibility and you will not get much-targeted user’s attention, instead of using broad match hashtag try to use narrow match hashtags like #blackheadphone.
It will narrow down your reach and you can get the maximum target followers and likes and engagement to your account and ultimately help you to turn them into customers.
Choosing the hashtags that are too competitive is difficult for you to stand out.
You need to choose those hashtags that have fewer posts related to your niche.
Just search for those hashtags that have less number of post and try to use those hashtags.
Competetive hashtags are those hashtags that continuously update second by second and have already millions of posts.
If you are putting those hashtags then you’re doing nothing but just wasting your time.
It will not work for you to use these hashtags.
Let’s take an example you want to post something related to food then won’t just put the hashtags be #food #delicius because they already have millions of posts and if you put only these hashtags then your post will not get many impressions.
So instead of choosing the short competitive hashtags try to put longtail hashtags.
Caution if you’re using the bots and some kind of websites to grow your likes, engagement, and followers then you’re doing nothing but just invite Instagram to ban my account.
Instagram literally hate using these tools. Instagram wants a healthy community that’s why it wants everyone should follow the community guidelines and genuinely share their photos and pictures.
Don’t use the bots for increasing your followers.
It also not good for your brand and your individual account also.
Always care should be taken to try to follow the ethical way of growing your followers.
Don’t use any unethical way for growing your IG account.
Always follow these strategies will always help you out to get more engagement and more followers.
Maybe you are doing some mistakes while posting the hashtags.
Maybe you are the wrong spell of your hashtags and people search for the exact match then your post won’t be found.
Always keep in mind while posting hashtags, you need to be clear about your brand what you are posting. Always double-check your post before posting on IG.
Check if there is any spelling mistake if yes then do correct it.
It may also possible that if there is any technical error then also hashtags will not work.
WhatsApp previously announces that we have some technical issues we are working hard on it.
So if the user pertaining some issue then extremely sorry for that we will update asap.
If the technical error arises then you can’t do anything, you need to wait and apply some other hashtags.
So I think I have discussed the complete possible reasons why your Instagram hashtags not working.
If you found this article helpful then please leave your valuable comment and share among others so that everyone may know why their efforts not working anymore.
If you have something to ask then leave your comment I will get back to you.
Tell me which point you found helpful?